Who are We
Georgia Alliance for Breast Cancer is a registered 501c3 non-profit that strives to support Georgia’s breast cancer community by raising funds to support breast health and breast cancer programs throughout the state!
Our Mission Statement
Georgia Alliance for Breast Cancer’s mission is to engage with Georgia’s breast cancer community to increase access to care and reduce disparities in cancer outcomes.
Our History
Georgia Alliance for Breast Cancer (formerly It’s the Journey) is a local nonprofit established in 2002 by breast cancer survivor Randi Passoff. Inspired by the Avon 3‑Day Breast Cancer Walk, Randi envisioned a gentler, more welcoming event – and so launched the Georgia 2‑Day Walk for Breast Cancer.
Rather than walking 60 miles over three days and camping out, participants now walk 30 miles across two days and stay in hotels. Best of all, every dollar raised here in Georgia stays in Georgia, supporting local survivors and initiatives.
COUNTDOWN TO THE 2025 2-DAY WALK FOR BREAST CANCER
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