Who are We

Georgia Alliance for Breast Cancer is a registered 501c3 non-profit that strives to support Georgia’s breast cancer community by raising funds to support breast health and breast cancer programs throughout the state!

Our Mission Statement

Georgia Alliance for Breast Cancer’s mission is to engage with Georgia’s breast cancer community to increase access to care and reduce disparities in cancer outcomes. 

Our History

Georgia Alliance for Breast Cancer (Formerly It’s the Journey) – producer of the Georgia 2-Day Walk for Breast Cancer- is a local organization founded in 2002 by a breast cancer survivor, Randi Passoff. She created “the kinder and gentler breast cancer walk” based off the Avon 3-Day Breast Cancer Walk. Instead of a 3-Day walking 60 miles over 3 days and sleeping in a tent, the Georgia 2-Day Walk covers 30 miles over 2 days, and participants sleep in a hotel. Most importantly, what’s raised in Georgia, stays in Georgia.

COUNTDOWN TO THE 2025 2-DAY WALK FOR BREAST CANCER

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Upcoming Events

Oct
4
Sat
2025
2025 Georgia 2-Day Walk for Breast Cancer
Oct 4 @ 7:00 am – Oct 5 @ 12:00 pm

COUNTDOWN TO THE 2-DAY WALK

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The Georgia 2-Day Walk for Breast Cancer is an annual fundraising endurance walk that takes place on October 4-5, 2025, and takes participants through 30 miles of Cobb County over the course of 2 days.

With the money from the walk, the Georgia Alliance for Breast Cancer is able to fund grants that serve over 100 counties in Georgia. These programs provide mammograms, clinical breast exams, genetic counseling and testing, biopsies, support services, education, and much more. Many of our grants have a specific focus on under-served individuals in our community- uninsured and under-insured patients for whom these types of breast health measures are often not available.

Since 2002, the Georgia 2-Day Walk for Breast Cancer has funded over 550 grants totaling over $20 million to support breast health programs throughout Georgia.

Walker Registration Information:

2-Day Walker

30 miles over two days, stays in the Renaissance Atlanta Waverly
Early Bird Special $99 registration fee  – ends 3/31/25, $1200 fundraising commitment

Saturday Walker

20 miles on Saturday
$59 registration fee, $750 fundraising commitment

Sunday Walker

10 miles on Sunday
$59 registration, $500 fundraising commitment

Student Walker Rates:

Student 2-Day Walker: Early Bird Special $99 registration – ends 3/31/24, $500 fundraising

Student Saturday Walker: $39 registration, $350 fundraising

Student Sunday Walker: $39 registration, $250 fundraising